By purchasing eco-friendly products, you are telling the manufacturer ‘this is what I want to purchase, make more of it’ which over time will lead to more green products being produced and less toxic ones. This should also lead to a price decrease for the consumer .When manufacturers see the consumer purchases trending towards more sustainable manufacturing and production practices, they will produce more products with sustainability and environmental concerns at the forefront of their operation. This is a win for consumers, the environment, and manufacturers.